Introduction
Zug Economy ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit zugeconomy.com (the "Site"). The data controller is Zug Economy, Zug, Switzerland. Contact: privacy@zugeconomy.com.
Information We Collect
Automatically Collected Information
When you visit our Site, we automatically collect your IP address, browser type and version, operating system, referring URLs, pages viewed, time and date of visit, time spent on pages, and other diagnostic data through cookies, web beacons, and similar technologies.
Information You Provide
We collect information you voluntarily provide when subscribing to our newsletter, submitting contact forms, or communicating with us, including your name, email address, and message content.
Cookies and Tracking Technologies
We use the following types of cookies:
- Essential cookies: Required for the Site to function, including session management and security.
- Analytics cookies: Used via Google Analytics to understand visitor interactions — page views, time on site, navigation patterns.
- Advertising cookies: Used by Google AdSense and partners to serve relevant advertisements based on browsing behavior across websites.
How Google and Partners Use Cookies
We use Google AdSense to display advertisements. Google and its partners use cookies to serve ads based on your prior visits. You may opt out of personalized advertising at Google's Ads Settings. Learn more at Google's Privacy & Terms.
How We Use Your Information
We use collected information to operate and improve our Site, deliver personalized content, send newsletters you have subscribed to, respond to inquiries, analyze usage trends, serve relevant advertisements via Google AdSense, comply with legal obligations, and detect fraud or security incidents.
Third-Party Services
- Google Analytics: Web analytics tracking website traffic. Data transmitted to Google servers in the US. See Google's Privacy Policy.
- Google AdSense: Advertising service displaying ads based on browsing activity. See Google's Advertising Policies.
Data Retention
Automatically collected information is retained for twenty-six months. Directly provided information is retained as long as necessary for the purpose collected or as required by law. Request deletion at privacy@zugeconomy.com.
International Data Transfers
Your information may be transferred to the United States (Google servers) and Switzerland (our operations). We ensure appropriate safeguards including Standard Contractual Clauses. Switzerland has been recognized by the European Commission as providing adequate data protection.
Your Rights Under the GDPR
EEA residents have the following rights:
- Right of access: Request a copy of your personal data.
- Right to rectification: Request correction of inaccurate data.
- Right to erasure: Request deletion of personal data, subject to exceptions.
- Right to data portability: Receive data in a structured, machine-readable format.
- Right to restriction: Request restricted processing under certain circumstances.
- Right to object: Object to processing for direct marketing or based on legitimate interests.
Contact privacy@zugeconomy.com to exercise these rights. We respond within thirty days. You may also lodge a complaint with your local data protection authority.
Your Rights Under the CCPA
California residents have the following rights:
- Right to know: Request disclosure of personal information categories and specific pieces collected.
- Right to delete: Request deletion of personal information, subject to exceptions.
- Right to opt-out of sale: We do not sell personal information as defined by the CCPA.
- Right to non-discrimination: We will not discriminate for exercising CCPA rights.
Cookie Consent
On first visit, a cookie consent banner allows you to accept or decline non-essential cookies. You can also manage preferences through your browser settings. Disabling certain cookies may affect site functionality.
Children's Privacy
Our Site is not intended for individuals under 16. We do not knowingly collect data from children under 16. If discovered, we will delete such information promptly.
Changes to This Policy
We may update this Privacy Policy periodically. Changes are posted on this page with an updated date. We encourage regular review.
Contact Us
Zug Economy — Privacy Inquiries
Zug, Switzerland
Email: privacy@zugeconomy.com